Marketing & PR for Self-Help Authors

Put your book where your readers
already spend their time.

Your ideal readers are already gathered around podcasts, newsletters, and blogs they trust. I get self-help authors booked and featured there — so the book reaches the people most likely to buy it, love it, and talk about it.

Podcasts, newsletters, and blogs
Every pitch tailored to the show
Booked, prepped, and followed through
Cristian Ungureanu, founder of Beehive Book Marketing
Cristian Ungureanu FOUNDER
Why I Do This

My Story

I spent 8 years in marketing across hospitality and SaaS — building the systems that get a product in front of the people who need it. Different industry, same underlying problem: something good exists, and almost nobody knows about it.

That's the problem I kept seeing with self-help books. An author spends two years writing something that could genuinely change how a reader thinks about their life, publishes it, and then it sits there. Not because the book isn't good. Because nobody in that world knew who to call.

So that's what Beehive does. I find the podcasts, newsletters, and blogs your ideal readers already follow — and get you booked and featured there, so the book reaches the people it was written for.

More about me
What Authors & Colleagues Say

Endorsements

Cristian brings a rare combination of analytical rigor and creative marketing instinct. He helped us think through our book launch like a product launch — with real positioning, audience research, and a go-to-market plan. The result was a debut that significantly outperformed our expectations.

Asaf Braverman
Asaf Braverman Author — The Old New Method

Working with Cristian transformed how I think about content marketing. His frameworks are sharp, his feedback is direct, and he genuinely cares about outcomes. If you want someone who treats your book like a business — not a vanity project — Beehive is the right partner.

Margo Ovsiienko
Margo Ovsiienko Head of Marketing — ScraperAPI.com
What I Do

Three ways to get your book in front of new readers.

Every one points at the same outcome: your book in front of the audiences most likely to buy it, love it, and talk about it.

Placements

Get booked where your readers already are

I find the podcasts, newsletters, and blogs your ideal readers already follow — and get you booked and featured there, with a pitch written specifically for each one.

  • Podcast interviews in front of your ideal audience
  • Newsletter features and swaps
  • Blog and guest column placements
  • Prep brief before every recording
  • Pitching, scheduling, and follow-up handled

Introductions

The right people for your book, fast

Need a publicist, an ads specialist, a cover designer, or an author whose audience overlaps with yours? I make the introduction — so you skip months of figuring out who's real.

  • Warm intros to vetted specialists
  • Authors with overlapping audiences
  • Any referral relationship disclosed upfront

The Network

Get promoted by authors with your readers

The strongest promotion for a self-help book is another self-help author with the same readers. Swap newsletters, guest on each other's platforms, and have support ready when the next book lands.

  • Newsletter and audience swaps
  • Guest spots on each other's platforms
  • Launch support from authors who've done it
  • Promotion only — never review exchanges
Let's Talk

Let's find the
rooms your readers are already in.

Whether the book is written, launching, or already out, there's usually a next conversation worth having. Book a call and we'll talk about who should be hearing about it.

No pitch, no pressure
Free 30-minute call
Straight answer on whether I can help