The Hive Mind Podcast
Real conversations about turning a book into a business asset. Authors, marketers, and operators share what's working — from pre-launch positioning to lead-gen, deal velocity, and the keynote circuit.
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What to Expect
No fluff, only tactics
Every episode is built around one question: what actually works? Guests share real numbers, real campaigns, and real lessons.
For business-minded authors
Founders, consultants, and experts — self-published or traditional, debut or established — who want their book to drive leads, close deals, and book stages.
Frameworks that compound
Funnel, attribution, and conversion thinking from SaaS, applied to books and the businesses behind them.
Guests who've done it
Not theorists. Authors, marketers, and operators who have turned books into pipeline, speaking deals, and premium clients.
What We'll Cover
- Turning a book into a lead-gen engine
- Funnel and attribution for authors — what actually drives pipeline
- Speaking fees: turning the book into the keynote
- Shortening the sales cycle with the book as your first touch
- Email sequences that convert readers into clients
- Positioning a book for business buyers, not just readers
- Podcast guesting as a B2B distribution channel
- Building an author brand that compounds into the business
10+ years in growth marketing. $5M+ ARR generated. Now bringing tech-grade strategy to the world of books.
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